Public Relations Co-ordinator Position Description

Public Relations Co-ordinator Position Description

Purpose

To coordinate the community’s public relations efforts by ensuring that the public, the media and all interested persons are aware of Special Olympics Ontario programs in the community. This person also ensures that all stakeholders in the community are kept aware of SOO’s activities.

Qualifications/Skills Required

Interest or knowledge of specific public relations skills including writing press releases, interacting with the media and spreading a positive message
Ability to approach and communicate with various stakeholders in the community
Comfortable taking the initiative in projects and speaking in front of people
Some desktop publishing skills an asset
Access to computer and e-mail is required

Duties and Responsibilities

Internal communication: To ensure that all constituents are aware of what is going on in their community
External communication: To ensure the rest of the community can be a part of Special Olympics
In conjunction with the Community Council, prepare a Public Relations strategy for the community
Create media releases, public service announcements for the community to promote upcoming events, competitions and fundraisers
Coordinate the creation of a bi-monthly newsletter to ensure all stakeholders in the community are made aware of events
Assist Head Coaches in preparing flyers to advertise the start of the sports season or other special events
Act as a resource in all areas of public relations to the community as a whole
Attend all community meetings and report on behalf of your position and/or committee
Upon vacating the position all files etc. must be passed on to the new Public Relations Coordinator
Review and be familiar with all information and policies contained in the Resource Library
Maintain Special Olympics e-mail address and Google Drive files

Time Requirements

This position requires attendance at community meetings throughout the year. Time requirement is estimated to be 2-5 hours per week.

Duration of Position

This position has a two-year term or as per Community by-laws.

Orientation and Training

Ontario Special Olympics orientation is available through your community council. The previous Public Relations Coordinator will provide orientation specific to the functions of this position. Additional Public Relations information can be obtained from your Provincial Staff Representative.

Community Public Relations Coordinator Year at a Glance

January

Winter Sport Season starts

Attend meetings