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PUBLIC RELATIONS COORDINATOR JOB DESCRIPTION

Purpose

To coordinate the community’s public relations efforts by ensuring that the public, the media and all interested persons are aware of Special Olympics Ontario programs in the community. This person also ensures that all stakeholders in the community are kept aware of SOO’s activities.

Qualifications/Skills Required

• Interest or knowledge of specific public relations skills including writing press releases, interacting with the media and spreading a positive message.
  
• Ability to approach and communicate with various stakeholders in the community.
  
• Comfortable taking the initiative in projects and speaking in front of people.
  
• Some desktop publishing skills an asset.
  
• Access to computer and e-mail strongly recommended.
  

Duties and Responsibilities

• Internal communication: To ensure that all constituents are aware of what is going on in their community.
  
• External communication: To ensure the rest of the community can be a part of Special Olympics.
  
• In conjunction with the Community Council, prepare a Public Relations strategy for the community.
  
• Create media releases, public service announcements for the community to promote upcoming events, competitions and fundraisers.
  
• Coordinate the creation of a bi-monthly newsletter to ensure all stakeholders in the community are made aware of events.
  
• Assist Head Coaches in preparing flyers to advertise the start of the sports season or other special events.
  
• Act as a resource in all areas of public relations to the community as a whole.
  
• Attend all community meetings and report on behalf of your position and/or committee.
  
• Upon vacating the position all files etc. must be passed on to the new Public Relations Coordinator.
  
• Review and be familiar with sections 1,3,6,13 and 18 of the information portal.
  
• Maintain Special Olympics e-mail address that is provided to you if applicable
  

Time Requirements

• This position requires attendance at community meetings throughout the year.
  
• Time requirement is estimated to be 2-5 hours per week.
  

Duration of Position

• This position is a two-year duration or as per Community by-laws.
  

Orientation and Training

• Ontario Special Olympics orientation is available through your community council. The previous Public Relations Coordinator will provide orientation specific to the functions of this position. Additional Public Relations information can be obtained from your Provincial Staff Representative.
  

Community Public Relations Coordinator Year at a Glance

*Please Note: the year at a glance has been created as a guideline, additions or changes to the responsibilities of the position may be made based on the needs of the community